Thursday, November 4, 2010

Helvetica

Helvetica.
This one font style is significant into bringing new and interesting designs that capture the eyes of people. I learned that helvetica is a font that seems to be plain but it isn't. Unlike sandscript, helvetica does not have hooks at the ends of its letters. (All of what I'm typing is in HELVETICA font) I didn't notice how helvetica is used so commonly in today's world. Helvetica is used everywhere, on the streets, in books, magazines, walls, etc. It is the mose widely-used typeface. Helvetica was developed in 1957 by Max Miedinger with Eduard Hoffmann. It's significant includes the ability of being used for many variety times without bringing the same taste and feel to it. Otherwise, those signs would become boring and old. My response to the movie is that it was boring. I found it unappealing, and not interesting. Although I find the idea of helvetica and it's importance interesting, the movie lacked excitement that would catch your attention.                                                                                                 

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